Handouts

SM

Strategy & Marketing

Ghezz

⚠️ All the “->” are the answers given by the students: they could be uncorrect! 2023/2024 1° Call Iovanol 28.25 -> 30 Michelangelo 27.5  -> 30 Babbo Natale 27.5 pw; 28.25 ex -> 30 Lucca 29.5 pw; 26.5 ex -> 30 -> Comment: good to move from a subject to another. Petrarca: -> 28 Alassio: […]

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TdE 02/08/2020

-> Time: 30 minutes 1.Customer Development: 2.What are the 3 main numbers that an entrepreneur has to forecast in a business plan? 3.Complementors are recognized as an additional factor in Porter’s 5 forces model, defined as: 4.Which is the typical advantage of platform-based businesses compared to traditional businesses: 5.The Business Model Canvas is: 6.Brand image

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TdE 18/01/2018

-> Time: 30 minutes 1. The three key steps for assessing a cost leadership advantage are 2. Which of the following is NOT a benefit of e-commerce strategy? 3. Which of the following statements about the Strategic Business Unit (SBU) is WRONG: 4. In Porter’s 5 forces framework, the suppliers’ bargaining power depends on: 5.

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Exam Simulation

Questions 1.Which of the following alternatives represents the right logical order for strategy formulation at a business level? 2.Which of the following dimensions is not mapped in the Abbel Space? 3.The SWOT Analysis adopts the following perspectives: 4.The SWOT Analysis: 5.External Analysis… 6.Corporate Strategy: 7.Within the Value Chain Model: 8.What is the meaning of market

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